WHAT MAKES THE GIOIA BRA DIFFERENT?

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With Gioia, you can expect to see your shape, beautifully supported.

The beauty of the Gioia bra begins with its innovative design. We use a proprietary pattern, developed using structural engineering principles and cutting-edge fabrics.

Smooth and easy to adjust, with a little extra padding at the clasp point to help make hooking and unhooking a breeze, and for added comfort.

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The Gioia bra moves and stretches with you, effortlessly adjusting to your body with a comfortable fit and natural support.

We build each Gioia bra with three layers of high-quality performance fabric that is soft yet strong, breathable, stretchy, and — of course — sexy.

The Gioia bra is made in small volumes here, in the USA, using a proprietary pattern developed by women, for women.